Privacy Policy

Privacy Policy

Last updated: October 29, 2025

At SonoAssist, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, and safeguard your information when you use our services.

1. Information We Collect

Personal Information

• Name, email address, and contact information
• Professional credentials and medical license information
• Organization details and billing information
• Communication preferences and support interactions

Medical Information

• Ultrasound images and reports (processed securely)
• Medical terminology and diagnostic data
• Patient information (anonymized and de-identified)
• Clinical notes and observations

Technical Information

• Device information and IP addresses
• Usage patterns and system logs
• Cookies and tracking technologies
• Security and authentication data

2. How We Use Your Information

• Provide and improve our ultrasound reporting services
• Process and generate medical reports
• Communicate with you about our services
• Ensure compliance with healthcare regulations
• Maintain system security and prevent fraud
• Conduct research and analytics (anonymized data only)
• Fulfill legal and regulatory requirements

3. Information Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information only in the following circumstances:

• With your explicit consent
• To comply with legal obligations or court orders
• To protect our rights and prevent fraud
• With trusted service providers who assist in our operations
• In case of business transfers or mergers
• To protect patient safety and public health

4. Data Security

We implement comprehensive security measures to protect your information:

• End-to-end encryption for all data transmission
• Secure data storage with access controls
• Regular security audits and assessments
• Employee training on data protection
• Incident response and breach notification procedures
• Compliance with HIPAA and other healthcare regulations

5. Your Rights and Choices

You have the following rights regarding your personal information:

• Access and review your personal data
• Request corrections or updates to your information
• Request deletion of your personal data
• Opt-out of marketing communications
• Data portability and export options
• Withdraw consent for data processing
• File complaints with regulatory authorities

6. Cookies and Tracking Technologies

We use cookies and similar technologies to enhance your experience and analyze usage patterns. You can control cookie preferences through your browser settings.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your data during such transfers.

8. Children's Privacy

Our services are not intended for children under 13. We do not knowingly collect personal information from children under 13 without parental consent.

9. Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on our website and updating the "Last updated" date.

10. Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us:

• Email: hello@sonoassist.pk
• Phone: +92 317 8417178
• Location: Karachi, Pakistan